Serial Entrepreneur, Gary Vaynerchuk, disrupted the sneaker game when he collaborated with K-Swiss to serve up not one but two debut sneakers this past November. Dubbed the “GaryVee 001”, this sneaker was built upon the K-Swiss Gen-K Icon Knit offering one of the most comfortable rides that does not go without notice. Gary’s second sneaker, the “GaryVee 002″, is built on the K-Swiss Court Frasco and has been my daily-driver in the office since they released back in November. The 002’s were referenced as “a power player’s sneaker of choice, as ready for the boardroom as it is for the streets”, which I can concede given the amount of flexibility i’ve had with them.
Since the beginning of this year, Gary has been found tweeting cryptic details about when we could expect the highly anticipated release of his next sneaker collaboration and we’re finally weeks away from the release of his latest K-Swiss collaboration dubbed the GaryVee 003 – Clouds and Dirt. The 003’s are built on a K-Swiss staple, the Classic 88, which offers a timeless addition to Gary’s successful sneaker lineup. In 2014 Gary put out a short-film titled Between the Clouds and the Dirt, which is where the name and color-way of this new sneaker draws inspiration from. K-Swiss is currently accepting pre-orders for this new release which is set to begin shipping by mid-July. This pre-order stage is great because it offers an opportunity for everyone to order as many pairs as they’d like, where as with the releases of the 001’s and 002’s they sold out immediately. If you haven’t already subscribed to Gary’s new #FirstInLine membership, you’ll want to make sure that you register so you don’t miss out on a chance to win 1 out of up to 5 pairs of the 003’s every Saturday for #SneakerSaturday.
Mindset & Execution | GARYVEE 003 CLOUDS & DIRT ANNOUNCEMENT
The GaryVee 003 is my latest collaboration between K-Swiss. Dubbed as ‘Sneakers for CEOs’ the collaboration is aimed at the next generation of hustlers and entrepreneurs.
It is based upon the legendary K-Swiss Classic 88, a timeless icon in the sneaker game. For the first time in its 50 year history, the K-Swiss Classic 88 is presented in a knitted upper for comfort and breathability, while retaining the heritage design DNA of the three-piece toe, D-rings and rubber outsole.
The shoe will be available for pre-sale, from now until June 16th 👟😉
Between the Clouds and the Dirt: A Short Film – Gary Vaynerchuk
Make sure to check out Gary’s YouTube video for his new sneakers by clicking the play button above, and don’t forget to connect with me on Instagram and Twitter to tell me what you think on this new release.